I build people brands. I do this for my students, my employees, my clients, and anyone who crosses my various social media paths. I also direct the FIU Master of Science in Marketing program, which focuses on Digital Marketing, Brand Development, and Marketing Analytics. My team and I have used personal/professional branding to move this program from zero to over $3.5 million in annual revenues in a one-year period, and on an advertising budget of $0.00 (yes, zero). I also teach two courses in the program, lead the academic Marketing Department, and post a new #MarketingMinute video on YouTube every Monday (be sure to subscribe). Find me at the conference and convince me that I should interview you for our new interview series.