{"id":1852,"date":"2018-01-28T21:26:01","date_gmt":"2018-01-28T21:26:01","guid":{"rendered":"https:\/\/2018.miami.wordcamp.org\/?post_type=wcb_session&#038;p=1852"},"modified":"2018-03-01T11:37:27","modified_gmt":"2018-03-01T16:37:27","slug":"so-you-want-to-sell-online","status":"publish","type":"wcb_session","link":"https:\/\/miami.wordcamp.org\/2018\/session\/so-you-want-to-sell-online\/","title":{"rendered":"So, You Want To Sell Online?"},"content":{"rendered":"<p>Ah, the allure of running an e-commerce business. Sipping drinks on the beach while a third party logistics company, or Amazon, does all the work. Living the dream, right?<\/p>\n<p>Maybe. Eventually. The reality is that it takes putting a lot of pieces in place in the right way while juggling your financial stability to start and sustain a modern eTailer, just like any other business. Competition is everywhere. Knockoffs are rampant. Trademarks are harder than ever to defend. You have to wear a lot of hats. Inventor, technologist, marketer, social media manager, customer whisperer, warehouse manager, shipping guru, packaging expert\u2026 the list goes on!<\/p>\n<p>In this session, we\u2019re going to take a 50,000-foot look at the systems, tools, and knowledge needed to launch a successful e-commerce store in 2018. There\u2019s no way we can cover it all, but you\u2019ll leave ready to conquer your corner of the e-commerce world!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ah, the allure of running an e-commerce business. Sipping drinks on the beach while a third party logistics company, or Amazon, does all the work. Living the dream, right? Maybe. Eventually. The reality is that it takes putting a lot of pieces in place in the right way while juggling your financial stability to start &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/miami.wordcamp.org\/2018\/session\/so-you-want-to-sell-online\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;So, You Want To Sell Online?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":23114,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1521383400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1472],"footnotes":""},"session_track":[1226046],"session_category":[],"class_list":["post-1852","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-ecommerce-users"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p9i5nN-tS","session_date_time":{"date":"March 18, 2018","time":"10:30 am"},"session_speakers":[{"id":"1472","slug":"zach-stepek","name":"Zach Stepek","link":"https:\/\/miami.wordcamp.org\/2018\/speaker\/zach-stepek\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/1852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/users\/23114"}],"version-history":[{"count":3,"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/1852\/revisions"}],"predecessor-version":[{"id":4174,"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/sessions\/1852\/revisions\/4174"}],"speakers":[{"embeddable":true,"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/speakers\/1472"}],"wp:attachment":[{"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/media?parent=1852"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_track?post=1852"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/miami.wordcamp.org\/2018\/wp-json\/wp\/v2\/session_category?post=1852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}