How Freelancers Can Apply The Disney Basics When Dealing With Clients

In this talk, I’ll discuss my time working at Walt Disney World in multiple roles, and apply the famed “Disney Basics” to working with web clients as a freelancer or customer-facing team member.

Speaker

Adam Soucie

View Session Slides

This entry was posted on February 5, 2019 by David Bisset.

← Freelancer’s Guide To Contracts Project Management →

March 15-17, 2019
FIU Modesto A. Maidique Campus
Miami, Florida

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WooCommerce

28% of all online stores are powered by WooCommerce. Built on WordPress, WooCommerce is a fully customizable, open source eCommerce solution.

3+ million active installations
34+ million downloads
450+ extensions to add functionality

Whether you’re selling a few handcrafted items to a niche market, taking an existing business online, or going global with an enterprise level eCommerce business – WooCommerce will get you set up and selling fast and scale securely as you grow. Plus your content will be forever yours and customizable down to the finest button color.

Developed and supported by a distributed team, WooCommerce is powered by Automattic, the creators of WordPress.com.

Jetpack

Transform how you work with your WordPress sites and rest easy knowing they’re always firing on all cylinders. Jetpack connects your site to the global services, community, and support provided by WordPress.com so you can focus on the stuff that matters.

Jetpack automatically shields your site from the unwanted attention of spammers, hackers, and malware, while real-time sync and backup means you don’t have to worry about data loss. Straightforward traffic-building tools help you attract the attention of readers and search engines. Pages and videos are delivered at high speed from a global, ad-free content delivery network.

With Jetpack’s Affiliate program you can earn 20% for every sale of Jetpack to your customers and clients. And with unlimited referrals, the sky’s the limit! Refer as many clients and contacts as you can, and get paid for every sale you generate.

Make your site work for you. Get your Jetpack today at Jetpack.com

Bluehost

Bluehost has been a WordPress partner since 2005 and powers over 1 million WordPress sites worldwide. Their objective is to help customers, whether novice or pro, create a thriving online presence at an affordable price. With a team of in-house tech experts available 24/7, Bluehost dedicates time and resources to providing the best support and services in the industry. Join millions of other site owners and see what Bluehost can do for you and your online presence.

GoDaddy

GoDaddy Pro offers a robust suite of free tools to web developers & designers to help them save time managing all their clients and sites. With GoDaddy Pro, you can easily shop for your client, monitor their sites, and manage all their WordPress websites from one place. Exclusive time-saving tools let you update WordPress core, plugins and themes with one click, as well as automate WordPress backups, cloning and migrations. Get real-time performance, security and uptime monitoring across all your websites. Additionally, your free membership includes advanced 24/7 technical support.

When you pair GoDaddy Pro with GoDaddy hosting products, the benefits are even greater.

Check out the Free Tools

GreenGeeks

GreenGeeks is an independently owned and operated hosting provider

Their specially engineered platform offers WordPress users a web hosting that is designed for the fastest, most secure and scalable hosting available in multiple data centers. Their WordPress hosting makes deploying and managing WordPress websites easy with automatic 1-click install, managed updates, real-time security protection, SSD RAID-10 storage arrays, PowerCacher and expert 24/7 support to make for the best web hosting experience.

Since their launch in 2008, GreenGeeks has been the industry’s leading eco-friendly web hosting provider putting back 3 times the power they consume into the grid in the form of renewable energy. They are based out of Los Angeles, California with a global workforce that provides a better web hosting experience to customers from over 150 countries.

GreenGeeks is actively engaged within the WordPress community and is a proud sponsor to various WordCamps around the world.

WP Beginner

WPBeginner is the largest free WordPress resource site with over 600,000+ subscribers from 190 countries around the world. Founded by Syed Balkhi in 2009, WPBeginner has always helped users learn how to make the most out of WordPress. WPBeginner offers free videos and step by step WordPress tutorials for beginners.

WPBeginner has guides like how to start a blog, how to make a website, how to choose the best WordPress hosting, best WordPress plugins, and more.

The team at WPBeginner is also behind popular WordPress plugins that power over 9 million websites including: OptinMonster, WPForms, MonsterInsights, and SeedProd.

Visit WPBeginner // Twitter @WPBeginner

Pantheon

Pantheon is the website operations platform top developers, marketers, and IT use to build, launch and run all their Drupal and WordPress websites.

Pantheon includes all of the tools professional developers need to build best-practice sites—like staging environments, version control, backups, and workflows. Powering over 200,000 sites and billions of pageviews a month, Pantheon’s container-based infrastructure allows you to launch websites faster, without worrying about traffic spikes, security, or performance. It’s free to develop your site on Pantheon, you only pay once your site goes live. You can scale your site on the same infrastructure from day one, and never touch a server again. Create your free account now!

Wordfence

Wordfence is the most popular WordPress security solution, protecting over 2 million sites. It includes an endpoint firewall and malware scanner that were built from the ground up to protect WordPress. Our Threat Defense Feed arms Wordfence with the newest firewall rules, malware signatures and malicious IP addresses it needs to keep your website safe. Rounded out by a suite of additional features, Wordfence is the most comprehensive WordPress security option available.

Liquid Web

For over 20 years, Liquid Web has been delivering products, services and support designed specifically for mission-critical sites, stores and applications. Known for our high-performance services and exceptional customer support, we own and manage our own core data centers and provide a diverse range of fully managed hosting offerings, including Managed WordPress, and Managed WooCommerce Hosting. Our recent acquisition of iThemes continues to evolve our service offerings to meet the ever-changing needs of our web-reliant, professional customers.

Liquid Web has a dedicated team of WordPress professionals who have been actively involved in the community for years. Beyond contributing code to the WordPress project, they’ve also been speaking at WordCamps, participating in WordPress-related groups and meetups, and creating open-sourced plugins that are used by WordPress users around the globe.

As an industry leader in customer loyalty, we’re known for our secure, reliable, fast, hassle-free hosting, backed by the Most Helpful Humans in Hosting™ (24x7x365 by phone, chat or ticket). At Liquid Web, we power content, commerce and potential for SMB entrepreneurs and the designers, developers and digital agencies who create for them. Everything we do is about being that partner you can trust.

For more information, please visit www.liquidweb.com,, or subscribe to our Blog at www.liquidweb.com/blog.

SiteGround

SiteGround hosting is your ticket to a high-performance website that’s easy to manage. Our sophisticated hosting solutions are crafted for personal websites, online businesses, and enterprise projects and come with WordPress-specific features customers love. Getting started, migrating a site, optimizing web performance, and managing a healthy website have never been easier thanks to smart in-house tools designed for busy WordPress webmasters. Our stellar support is available 24/7 by phone, chat, and ticketing and operated by WordPress experts.

Since 2004, we empower people to build better, faster, and safer websites by managing the hosting for them. Our mission to power awesome websites is why SiteGround is actively involved in the WordPress community and WordCamps at a global scale. We’re proud to sponsor WordCamp Miami and support the local community.

Nexcess

New technology comes with a promise. Almost 20 years ago, from a small garage in Michigan, we set out to fulfill that promise: to become a hosting provider that empowers clients to create and grow the businesses they want.

Now, from our Southfield, Michigan headquarters, we hold data centers around the world that offer the best in terms of performance, reliability, and control.

By embracing complexity, providing stability, and working with our clients, partners, and team members, we’ve managed to create innovations that have changed the face of web hosting support and management forever.

Experience the promise of technology with Nexcess. Together we can do it better.

BigCommerce

BigCommerce is the world’s largest cloud ecommerce platform for established and rapidly growing businesses. Combining enterprise functionality, an open architecture and app ecosystem, and market-leading performance, BigCommerce enables businesses to grow online sales with 80% less cost, time and complexity than on-premise software. BigCommerce powers B2B and B2C ecommerce for more than 60,000 brands, 2,000+ mid-market businesses, 30 Fortune 1000 companies and industry-leading brands, including Assurant, Ben & Jerry’s, Paul Mitchell, Skullcandy, Sony and Toyota. For more information, visit www.bigcommerce.com.

BigCommerce® is a registered trademark of BigCommerce Pty. Ltd. Third-party trademarks and service marks are the property of their respective owners.

A2 Hosting

Since 2003, A2 Hosting has specialized in Linux-based, developer-friendly hosting. We cater to the WordPress community by offering robust servers and hosting accounts at an affordable cost. We back up our hosting with 24/7 support available by phone, ticket, or live chat.

A2 is active in the WordPress community – we sponsor meetups across the United States, and we are active in many WordCamps.

WP Engine

WP Engine is the world’s leading WordPress digital experience platform that gives companies of all sizes the agility, performance, intelligence, and integrations they need to drive their business forward faster. WP Engine’s combination of tech innovation and an award-winning team of WordPress experts are trusted by over 90,000 companies across 130 countries to provide counsel and support, helping brands create world-class digital experiences. Founded in 2010, WP Engine is headquartered in Austin, Texas, and has offices in San Francisco, California; San Antonio, Texas; London, England; Limerick, Ireland and Brisbane, Australia.

THE ACADEMY

With more than 19 years of IT training experience, The Academy is uniquely qualified to help advance your IT career. Whether you are an experienced IT Professional looking for additional skills or IT certification or you are looking to start a new career in technology, The Academy has the training you need. Our Corporate Division trains more than 2,000 IT Professionals and Developers from over 500 companies each year. Our accelerated Vocational programs are designed to teach you the IT career skills needed to start a new IT career in just four months – even if you have no previous technology experience.

Hover

With hundreds of domain extensions, no heavy-handed upselling and best-in-class support, Hover makes it easy to spend less time on your domains and more time on your big idea.

Bronze

DreamHost

Since 1997 DreamHost has helped individuals, small businesses, entrepreneurs, and developers worldwide bring their dreams to life on the Internet. A leader in Managed WordPress hosting, over 400,000 customers trust DreamHost to be their online home. Supporting the open source community with dedicated resources and a passionate team, DreamHost believes in the power of the Open Web and the people that make it happen. Learn more at DreamHost.com.

Codeable

Let’s make WordPress outsourcing a better place. It all started back in 2012 when Per and Tomaž agreed on contributing a little extra to the WordPress community. Their aim was to build an outsourcing company, in which quality and customer service come first. They started by hiring exceptional WordPress developers and connecting them with people in need of on-demand website support.

Three years later, they are the #1 online outsourcing service for WordPress.

Check out Codeable today.

SearchWP

SearchWP instantly improves the search results from your existing WordPress search form and results template without writing a line of code!

SearchWP quicly finds results based on relevancy which is what your visitors expect. If you’re a developer there are tons of hooks that can help you tweak and configure search on your site in many ways.

WordPress websites are built on your well crafted e-commerce metadata, document content (including PDFs!), Advanced Custom Fields data, Categories, Tags, Shortcodes, or Blocks. SearchWP makes it all searchable!

There’s a wealth of Extensions and Documentation to find out more.

WP101

Since 2008, WP101.com has helped more than two million beginners learn how to build gorgeous websites using WordPress, WooCommerce, Jetpack, Yoast SEO, and more. If you’ve wasted time watching homemade WordPress tutorial videos that are hard to follow, filled with ‘uhs’ and ‘ums’ or confusing tech jargon, you’ll quickly see why the WP101 videos are different.

Every one of our video tutorials are meticulously scripted and professionally produced with the beginner in mind. We also update the WordPress 101 videos with every major release of WordPress, ensuring you’re always up-to-date. Plus, all of our videos are closed-captioned, ensuring everyone has access to the best WordPress training videos.

Looking for a simple way to teach your clients WordPress basics? Install the WP101 Plugin on your clients’ website, and they’ll have access to our videos anytime. Free your time to do what you do best!

Agency

GravityView

GravityView puts your Gravity Forms form data to work on the front end of your website. You can easily display your entries in a table, a nice-looking profile listing, or even in your own hand-rolled PHP+HTML layout.

Build virtually anything using your form data, like business directories, feedback boards, staff databases, or event location maps. Plus, GravityView is drag-and-drop—no coding is required. If you want to customize it with your own code, you can do that too.

The best part? Users can search, sort, and edit their own Gravity Forms entries.

Thousands of agencies, universities, and other organizations are already using GravityView. Try GravityView risk-free with our 30–day guarantee.

Use discount code FLOATYLOVESFL for 15% off a new license (good through March 24).

Visit https://gravityview.co today to start saving time on your website. 🌴🏖️

WS Form

WS Form is a plugin that allows you to build better WordPress forms.

Design and build mobile responsive forms in a single click or use the drag and drop editor to create complex multi-tab forms in just seconds.

For developers, forms built in WS Form are fully compatible with front-end frameworks such as Bootstrap and Foundation. The HTML output is native to these frameworks and seamlessly dovetails with your website code. WS Form also overcomes the frustration of repeatedly testing forms with its unique browser debug console. A single click automatically populates the form and submits it with different content every time.

WS Form PRO comes standard with all of this functionality plus conditional logic , file uploads, signatures, user tracking, form progress saving, data encryption and more. No extra plugins or coding is required.

Try a free WS Form demo today!

Envira Gallery

Envira Gallery is the best WordPress photo gallery plugin for creating beautiful and responsive galleries for your site in minutes.

Smart photographers, designers and developers love Envira Gallery for its speed, easy to use drag and drop builder, professional gallery templates and SEO friendliness. You can also share and sell your photos with our WooCommerce integration.

For our full set of features check out www.enviragallery.com.

Highforge

Highforge is an award-winning digital marketing and development agency that helps successful businesses build stronger brands online.

They specialize in helping these types of businesses:

Professional Services
Technology Companies
Biotech and Health Organizations
Ecommerce

On these platforms:

WordPress
Drupal
Shopify

With these services:

Digital Strategy Consulting
High-End Web Development
Branding
Brand Messaging
Website Hosting, Support & Maintenance
Migrations
SEO
Google Advertising
Social Ad Management

SlickRemix

SlickRemix was founded by two brothers who have a passion for WordPress plugin development. We created a social plugin called Feed Them Social (https://wordpress.org/plugins/feed-them-social/) which now has over 70,000 active installs, over 338 five-star reviews and 1.5 million downloads on the WordPress.org repository.

Feed Them Gallery Our latest plugin, Feed Them Gallery (https://wordpress.org/plugins/feed-them-gallery) was developed with Photographers, Developers, Artists, or just someone looking to sell their photos, or if you are just looking to create awesome, easy-to-use Galleries. With this plugin you can create and display clean image galleries. We have 4 different layouts you can choose from and many options to configure the look and feel of the gallery on your site. We’ve also made it super easy for you to connect your galleries to WooCommerce. In one click, you can easily turn a Gallery into a ZIP and WooCommerce product. You can also, in one click and based on a model product, turn EACH individual photo into a WooCommerce product saving you MANY HOURS of tedious product creation!

Feed Them Social With Feed Them Social you can create social feeds on your website from your Facebook, Instagram, Twitter, YouTube or Pinterest account. You can create as many feeds on a website as you want and the feeds are fully responsive. Feed Them Social also has extensions for Facebook Reviews and for those who want to mash up multiple social accounts in one feed we offer an extension called Combined Streams. Check out the full list of extensions we offer at https://www.slickremix.com/

At SlickRemix, we strive to give the best WordPress plugin experience by keeping up with WordPress standards and backing our products with a fast, helpful and friendly support team.

Qualpay

Qualpay provides a modern REST API based payments platform, paired with a merchant account, that is easily adaptable to the unique needs of your business. Store Builders, Developers and ISV’s can join our Partner Program and provide value to your customers while enjoying a competitive revenue share.

We help merchants find the right pricing that is best for their business by offering either the typical fixed-rate market pricing or a variety of options including interchange pass-through. In 24 hours we can provide a cost savings analysis that can usually save a merchant over 30% off their processing costs.

Use our free extension or create your own and support Embedded Fields, Payment Gateway and Checkout or refer our ready-to-use Virtual Terminal, Customer Vault, Recurring Billing and Account Updater. We support business-to-business customers, foreign currency processing as well as convenience and surcharge fees. All available to you at zero cost. Alternatively use a third-party payment gateway or offer plugins and extensions to a variety of e-commerce platforms and shopping carts, all integrated with our merchant account

The Creative Group

TCG is the leading provider of creative, marketing & interactive web talent ranging from freelance to contract to direct hire placement. Our full-service approach, creative-industry team members and extensive knowledge of the market place allow us to quickly meet the needs of our client and talent customers.

Ranger Tech

Ranger Technical Resources, Inc.® is an information technology firm based in Ft. Lauderdale that has been providing IT solutions to South Florida customers since 1996. We are a unique firm in that we have 2 groups that support both our client’s needs for individual IT professionals (contract or direct hire) and technology implementation services. Reach us at our website or call 954.527.0090.

FIU College of Business

Business Success on a Global Scale

The Florida International University College of Business remains worlds ahead in preparing Undergraduate and Graduate Business students, as well as, life-long executive learners for leadership roles in the global market.

This is where entrepreneurial passion meets academic leadership…
It’s the school U.S. News and World Report, Bloomberg Businessweek, CEO Magazine, Fortune Small Business, Hispanic Business and many other respected publications all rank as exceptional…
It’s where you gain exciting new opportunities to stretch your capabilities on a bigger, more impactful scale … all within South Florida’s dynamic, high-powered business community.

Ranked Top 5% Elite

FIU College of Business is among the top 5% of elite business schools worldwide accredited by the AACSB International – the Association to Advance Collegiate Schools of Business.

Community

Wisdom Plugin

Wisdom Plugin enables plugin developers and theme authors to capture actionable data that not only reduce support time but creates opportunities for upselling your premium products.

With the MailChimp integration, you can send a marketing automation campaign to a user that installs your plugin or theme. Send them a welcome email that includes instructions on how to use your product. This can dramatically reduce the number of customers that install your product, get lost in documentation, and deactivate out of frustration. After your happy customer has been using your product for a few days, follow up with subsequent emails to upsell them on your premium product.

If you need to provide technical support for a customer, simply look up their site in Wisdom to see the following information:

Current theme name
The version of your plugin or theme they have installed
All active and inactive plugins
Text Direction
Site Language
PHP version
Server information
And much more!

To see a few examples of reports you can run with Wisdom Plugin, check out this screencast: https://youtu.be/En90S9Sk3M8

Visit https://wisdomplugin.com to learn more!

StickerGiant

StickerGiant prints high-quality stickers and labels. They have the best customer service, quick turnaround times and free custom shapes using state of the art laser cutting. Every sticker has a story. Want to share your story today? They’re waiting to hear from you.
stickergiant.com

Email: marketing@stickergiant.com

Every sticker has a story.

Did you love our service? Share with us.

SEO Smooth

SEO Smooth is the marketing science of your business. We’re a South Florida Digital Marketing Agency specializing in Search, Paid Ad Management, Social Media Marketing & Management, and WordPress.

MARION

The MARION marketing agency is an award-winning marketing and design firm based in Texas. They have been helping businesses build their brands through supplemental and full-service marketing services for nearly 40 years.

MARION’s core competencies include digital marketing, graphic design, branding, and traditional marketing. Their team is comprised of technical, creative, and strategic marketers that consistently leverage WordPress to help their clients grow.

MARION is proud to sponsor WordCamp Miami and support the WordPress community.

MyCurator

MyCurator content curation plugin was developed and released in 2012. It is one of the most popular WordPress content curation plugins on the repository. We take pride in providing quick, reliable support over the years, giving our clients confidence that MyCurator will continue to help build vibrant content for their site.
The MyCurator Cloud AI module classifies articles based on their relevance to you after some simple training. The AI classification can weed out up to 90% of the spammy, off topic and irrelevant articles on the web.
You customize the RSS, Twitter and Google Alert Sources you want to use and articles are brought to you throughout the day. Quickly choose articles for curation, pop-up the full content in a readable page format to help your review. Then curate to your site in a couple of clicks.

Steve Grunwell

Steve Grunwell is a Senior Software Engineer at Liquid Web, working primarily on the Managed WordPress and WooCommerce platforms. Specializing in WordPress and web application development, he has a passion for teaching and contributing back to the development community through speaking, blogging, and open-source work.
When he’s not writing tests or finding new ways to automate the world around him, Steve is off spending time with his family, enjoying a fine cup of coffee, playing guitar, or otherwise getting away from the keyboard.

Prediq Media Group

Prediq Media Group is a full-service digital marketing agency based in Boca Raton, Florida. With an emphasis on creating dynamic social media marketing, search marketing and lead generation strategies for small- and medium-sized businesses, the agency aims to keep clients ahead of the curve in an ever-changing tech world. Prediq Media offers clients a marketing software with a comprehensive business center and a suite of services that will allow businesses to strengthen their online presence.

Market.us

Market.us is a one-stop solution platform for all market research needs. Nowadays, companies are racing towards digitalization. Indirectly, there is a high demand for data and information. There is a need to deeply understand the market and have a firm hold on various trends. Additionally, it is essential to maintain a rival edge in highly unstable and fast developing markets. We at Market.us deliver a perfect blend of customized research solutions to our clients. In order to cater best to our customers, the market research company owns a broad array of proficiency, competence, approaches, methodologies, and tools.

The Market.us team primarily focuses on bestowing smart and powerful market insights that are required by all commercial businesses. The company works on every present industry domains including internet content and information industry, and automobile or any other global sector. In the end, analysts at Market.us have access to a broad set of databases such as databases of statistical information, Customs Import and Export Database, Industry Association Database, etc.

Jennifer Bourn

Building a successful freelance business is a lot of work, but it doesn’t have to be difficult work. Jennifer Bourn helps freelancers and micro agencies get the information, tools, and support they need to grow a profitable, fulfilling business that provides the freedom to enjoy life with those who matter most.

Cultura Interactive

Cultura Interactive is a small, full-service Fort Lauderdale Web Design agency with big project experience that fuses a passion for creative communication and original design.

Our company is a Silver WooCommerce Expert partner and a verified WooExpert agency with a team of experienced WooCommerce developers and designers who are passionate about eCommerce. We understand Woo deeply and build online stores that are created to handle large traffic and complex processes.

Our team can:

Build custom themes with specific marketing goals
Create unique process for your membership website
Customize your e-learning platform
Design attractive landing pages
Increase your store’s visibility
And much more!

Amaniac Design

At Amaniac® Design, they are excited about bringing your brand vision to life. Through thorough planning, research, and analysis based on your business model, they map out immediate and long-term brand goals to build (or re-vamp) brands with longevity. We live outside the box and when it comes to creativity, there boundaries don’t exist. Their success lies within their passion to deliver results, fueled by their hunger to never stop learning and improving. Amaniac is there to build your brand every step of the way!

At Amaniac, they build strong brands and relationships.

LevelTen

LevelTen, is a Dallas, TX web design, development, and marketing agency. They offer a unique agile approach to strategy, development, and internet marketing services with a focus on data-driven decisions; results oriented websites, creative design, and customer-centric ideology. As a leading Drupal Dallas website development and digital marketing agency, their core expertise includes web strategies, Drupal development, professional website design, technical search engine optimization (SEO), and social media marketing offerings. Creative thinkers, talented designers, and developers, Google analytics savvy marketers, personal attention, competitive prices, real world results – discover the LevelTen difference.

FixUpFox

Focus on running your business, not on fixing your website. Let us handle your website management, so you can handle the more important work of running your company.

Info Sci Geek

Finisher of lonely websites.
Fixer of broken WordPress sites.
Protector of vulnerable websites.
Info Sci Geek has been known to save the day!

Info Sci Geek can assist you with a wide range of issues related to your WordPress site. Need a project debugged? Need some custom coding done for a WordPress plugin? No problem. She can handle it.

Let talk more at https://infoscigeek.com/

Ptah Dunbar

Ptah Dunbar is a self-taught digital architect, internationally renowned speaker, educator and serial entrepreneur with over a decade of experience creating software and contributing to open source. Ptah speaks 10 languages, teaches students how to code, and is on a mission to create software that empowers a trillion people over the next decade.

buncast

You rely on social media to promote yourself, your brand.

You’re sharing content that inspires, entertains, and informs your audience.

You’re sharing self-promotional content.

But balancing different types of content consistently is hard.

It’s time consuming.

We can help.

We’re buncast.

Create content that inspires, entertains, and informs your audience.

Create content that promotes you, your brand.

Then share your messages with Buncast.

Buncasting is funcasting.

Connect with bunscastHQ on Twitter or on our website.

Infinity Digital

Infinity Digital is a premier Digital Marketing Agency that gets exceeds expectations and gets real results for its clients. With offices located in Pennsylvania, South Jersey, South Florida we provide cutting-edge online marketing solutions including web design, SEO and Paid Advertising. Our continuing mission is to offer services to clients that inspire more leads, increased traffic, and ultimately more sales.

Friends of WCMIA